Is Your Online Store Carbon Neutral? A Carbon-Neutral Platform for eCommerce

Is Your Online Store Carbon Neutral? A Carbon-Neutral Platform for eCommerce

Connecting Climate Change and Digital Tech More and more companies are hopping on to the climate-cool bandwagon and putting green policies and eco-friendly practices in place. Being one step ahead ...

AR in eCommerce. It's a Trend, But Will it Ever Really be Useful?

AR in eCommerce. It's a Trend, But Will it Ever Really be Useful?

AR in eCommerce. It's a Trend, But Will it Ever Really be Useful? With 2021 ushering in a new era of fun and functional tech advancements, the world feels like the future has finally arrived. We on...

Heatmaps for eCommerce Websites - Do They Work? (eComm Basics)

Heatmaps for eCommerce Websites - Do They Work? (eComm Basics)

A Comprehensive Guide to Heatmaps A Heatmap is an excellent tool for visualizing complex statistical data. It helps digital shop owners to understand what users do on their website, for example: W...

Why You Should Scale Your Shopify Store With Data-Driven Decisions

Why You Should Scale Your Shopify Store With Data-Driven Decisions

Why You Should Scale Your Shopify Store With Data-Driven Decisions In eCommerce, guesswork does not work. To take your digital store to the next level, you should base decisions on data, not specul...

Shopify vs. Etsy - Which One is Best? (Complete Guide)

Shopify vs. Etsy - Which One is Best? (Complete Guide)

If you're reading this guide, chances are you have to decide how and where you will sell your products online. If you've narrowed it down to Shopify and Etsy, you'll soon learn that the two have a ...

7 Formidable Women in eCommerce

7 Formidable Women in eCommerce

The TVP NYC Stand-Up Podcast has been so much fun, and we've had some ridiculously awesome episodes. Our Women in eComm series is one of our all-time favorites. In it, we feature some of the most i...

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Can Merchants Sustain the Coming Etsy Fee Hike?

After a record-breaking fourth quarter in 2021, Etsy announced a significant transaction fee increase for sellers. From April 11th, 2022, seller fees would increase from 5% to 6.5% on the total ord...

Social Commerce - Does It Help or Hinder Sales on Site?

Social Commerce - Does It Help or Hinder Sales on Site?

Social commerce is the process of buying and selling products and services directly within social media platforms. This model moves social media beyond its traditional role and gives shoppers the o...

5 Top eCommerce Trends For 2022

5 Top eCommerce Trends For 2022

5 Top eCommerce Trends For 2022 From major technological advancements to widespread disruption of supply chains, 2021 has been a tornado of a year for businesses worldwide. With no end to the light...

How To Migrate Your Theme to Online Store 2.0

How To Migrate Your Theme to Online Store 2.0

Shopify’s Online Store 2.0 is drastically changing the landscape of digital stores. If you’ve been following the evolution of online shopping and the technical aspects behind it, you’ll know that i...

Shopify Online Store 2.0 - Even Better Than Brilliant

Shopify Online Store 2.0 - Even Better Than Brilliant

In June 2021, Shopify announced the launch of its Online Store 2.0. The release brings significant updates, including improvements and modifications to the platform. This means a complete overhaul ...

How Shopify is Reimagining the Merchant Class

How Shopify is Reimagining the Merchant Class

A merchant’s happiness hangs upon chance, winds, and waves –  Old Turkish Proverb Can you imagine a world without shopping? Without The Kroger Co. or Costco, life could get tricky. Breakfast pancak...